Conversion Closing Rap
Chuck from Pop Labs raps about how making the right choices in your online marketing campaigns can increase not only the traffic and the conversions you get, but how you close those conversions.
Lyrics:
You launch a campaign but thats not all you need,
your campaign not working if its not generating leads,
no contact forms no phone calls
no new sales man you destined to fall,
spent your money on words that was way to vague,
then optimized your site for the wrong keyphrase,
look, it’s not easy but it can be fixed,
if you do it by the book, with no gimmicks and tricks,
google rules are strict, its a must you abide,
do it right and get rewarded that’s how we survive,
first pause your ad’s no more hits on your card,
money don’t grow on trees at least not in my yard,
did you set up analytics please tell me you did,
gotta figure out whats generating them clicks,
take the time to go and search with the words you chose,
do any of your competitors show with any of those,
then what you do next,
check your ad text,
spice it up a little add some adjectives,
check your link display,
and check your CTA,
and check your site design it might be chasing them away,
and is your site complete and is your deal sweet,
competitive industry, can you compete,
you might be obsolete probably best to retreat,
before your finances deplete and then you face defeat,
but if you are elite,
then stay in your seat,
you client base cold I can show you to the heat,
lets start with your meat,
talking about your content,
it drives the search engine anything else is nonsense,
make it keyword dense, that’s just common sense,
but don’t write for the search write for your audience,
after all, they the ones grab the phone and call,
the search engine won’t do anything but crawl,
now don’t drop the ball, identify your goal,
set conversion tracking, remain in control
like a cop on patrol, evaluating traffic,
respond to your clients, reduce all the static,
when you get a lead, you should be ecstatic,
contact em immediately, that’s just automatic,
ask em where they from and add it to your demographic,
ask em what they search but be charismatic,
then close the deal if you have sales skills,
they already qualified, just show em the appeal,
I’d rather get 100 clicks and close 35,
than get a 1000 clicks and I only close 9,
listen to my design, don’t get caught up in the rhyme,
you don’t have to be number 1, strive for top 5,
we can talk about positioning another time,
if you follow the guidelines you’ll be just fine…
Duration : 0:2:28
[youtube 5NObvDpQe7k]
Comments
Comment from MarkMillionaireGuru
Time February 25, 2010 at 1:44 pm
Hi m0serious
I …
Hi m0serious
I have just been watching your video and I must admit it really is very good.
I really enjoyed watching it.
Already looking forward to more of the same in the future.
Cheers to your success.
Mark McCulloch
Comment from jackprince1983
Time February 25, 2010 at 1:44 pm
nice one
nice one
Comment from smudgi7
Time February 25, 2010 at 1:44 pm
awsome!
awsome!
Comment from trajik210
Time February 25, 2010 at 1:44 pm
Awesome, love it!!!
Awesome, love it!!!
Comment from Richmoneyboy1
Time February 25, 2010 at 1:44 pm
Free internet …
Free internet marketing Coaching , Check link in my profile !!
Comment from Richmoneyboy1
Time February 25, 2010 at 1:44 pm
Free internet …
Free internet marketing Coaching , Check link in my profile !!
Comment from realmap
Time February 25, 2010 at 1:44 pm
That’s cold bro!
That’s cold bro!
Comment from OneNeverEnds
Time February 25, 2010 at 1:44 pm
Hahah seriously …
Hahah seriously this guy rules.
Comment from marketingprofessor
Time February 25, 2010 at 1:44 pm
Another great rap …
Another great rap by Chuck!
Comment from casemods
Time February 25, 2010 at 1:44 pm
Just a tip: lower …
Just a tip: lower the boom box volume (or better yet, use a microphone and record in a closed room) then add the instrumental with windows movie maker as an mp3 file and not as background noise like you did here.
Comment from dimviesel
Time February 25, 2010 at 1:44 pm
this brotha should …
this brotha should be in politics
Comment from Mikeumus
Time February 25, 2010 at 1:44 pm
Go Chuck!
Go Chuck!
Comment from EpicurusThirteen
Time February 25, 2010 at 1:44 pm
This is some …
This is some seriously good shit. Serious technical chops along with true flow.
Comment from xpertech333
Time February 25, 2010 at 1:44 pm
I love this freakin …
I love this freakin guy………. He rules.
I NOMINATE THIS USER
FOR YOUTUBE’S HIGHEST AWARD
Comment from gav240z
Time February 25, 2010 at 1:44 pm
lol this was great, …
lol this was great, from someone who works in the Analytics team 
.
Comment from ravigehlot
Time February 25, 2010 at 1:44 pm
OF THE CHAIN BRO!
OF THE CHAIN BRO!
Comment from ravigehlot
Time February 25, 2010 at 1:44 pm
I am PROUD of you …
I am PROUD of you BRO! You do a GOOD JOB! SO MUCH FUN!
Comment from snakeswithlegs
Time February 25, 2010 at 1:44 pm
make an mp3 of this …
make an mp3 of this so i can download it
i bet more people would too
Comment from amcclinton
Time February 25, 2010 at 1:44 pm
This is gr8. Very …
This is gr8. Very CLEVER!
Comment from Gandanga
Time February 25, 2010 at 1:44 pm
Hot!
Hot!
Comment from aproductions
Time February 25, 2010 at 1:44 pm
This is Tight, you …
This is Tight, you have inspired me to push my site ideas. Peace
Comment from sladk
Time February 25, 2010 at 1:44 pm
ruby on rails or …
ruby on rails or php ?
Comment from Kurufear
Time February 25, 2010 at 1:44 pm
You’re my hero. <3
You’re my hero. <3
Comment from r0t8
Time February 25, 2010 at 1:44 pm
hahaha, nice +fav
hahaha, nice +fav
Comment from Krytikalmass
Time February 25, 2010 at 1:44 pm
Yo! AWSOME – I …
Yo! AWSOME – I just found a new way of learning. Nice flow maan!